TRACK OF THE DAY – OH WONDER – ‘Lose It’

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Hot on the heels of yesterdays ‘mystery band’ revelation, we have another today in the shape of Oh Wonder, who are one of our tips for 2015. Again they arrived with no press photo, no back-story just intelligent sophisticated pop.   They did tell us we had already featured one of their number in the past, which to be honest left us none the wiser ! However our fellow bloggers and musical detectives Disco Naïveté and Breaking More Waves were on the case, not unlike Poirot and Harry Hill in a deerstalker respectively and during a conversation (see here) on twitter they speculated as to the identity of those behind Oh Wonder. And now Oh Wonder’s Josephine (Aka Layla, aka Jose) has confirmed that these suspicions were entirely correct. We actually featured Jose when she was just 17, and she told us “that interview is hilarious, 7 years ago! My how things have changed… everyone has to start somewhere I guess! 

Whilst this kind of secrecy annoys some bloggers, ( yes Little Indie Blogs, we mean you) as stated yesterday we don’t have a problem with it. We appreciate the reasoning behind such decisions.  Oh Wonder tell us ‘ People (myself included) are very quick to judge a song and an artist before you’ve even heard more than 10 seconds, just based on photos or branding. We just wanted the music to do the talking first. See what it would be like doing it the other way round, promoting the art and not the artist’   And it’s certainly been a success so far for Oh Wonder. They’ve  hit 3.5 million Soundcloud plays, been made one of Hype Machine’s Ones To Watch in 2015 and are also on this week’s Radio 1 playlist.  All pretty remarkable given that they only appeared out of the internet ether a few months ago.

Their plan to release a new song every month continues apace and their latest offering ‘Lose It’ may have coincided with them losing their shroud of mystery but there’s zero sign of them losing their musical way, as once again they have produced warm evocative, refined pop of some distinction.

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Andy Von Pip

ANDY VON PIP - Founder, editor, writer, reviewer, photographer and all-round good guy at the VPME.com. House photographer for The Academy Music Group, Zuma Press, Event Magazine and Rex Features worldwide. You can check out his photography at Andy Von Pip Photography Has been new music tipster on BBC6 Music, Amazing Radio, and DJ on Strangeways Radio (USA.) Can currently be heard on IWFM Radio. His radio work has been described as sounding like Ian McCulloch on ketamine fused with Ringo Starr. New music tipster on Amazing Radio, moderator for BBC 6 Music DJ Tom Robinson's Fresh on the Net, former member of "BBC's Sound Of" panel. Written and photographic work has appeared in The Quietus, Music Week, Record Of The Day, The Guardian, GIITV, The Sabotage Times, Bido Lito, The Skinny, Louder Than War. Media partner and curator for Liverpool Sound City.

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