Holy Now – Feel It All
We tipped Holy Now as ones to watch at the end of 2016 after falling for their wistful evocative jangle pop. So we’re delighted that the Swedish quartet have returned with another beautiful new tune. ‘Feel It All’ is taken from their forthcoming album to be released via Lazy Octopus records and proves the band have lost none of their languid indie pop sparkle – there’s always been a hint of a Sarah Records vibe about these Swedes, a beautiful pureness filled with emotion and the burning desire to grasp every new experience and possibility.
‘Feel It All’ is about an unwillingness to compromise, to grow up and stagnate and close yourself off to possibilities. There’s a real sense of carpe diem as befits a song that is about the craving to intensely feel everything with every fibre of your being.